The Mary Poppins of Marketing
Shaping the Future of Marketing
I equip marketers with the strategic skills, leadership influence, and commercial acumen, to accelerate revenue, maximise profit and deliver impact to their business and market.
Take a Free Assessment
Marketing Impact Assessment
Find out how strategically aligned your marketing leadership is.
Marketing Gaps Assessment
Identify where your business is losing marketing impact.
Marketing Teams Assessment
Diagnose leadership challenges and team strengths.
Work With Me
The Marketing Revolution
A movement to reclaim marketing’s strategic power, ensuring it is seen as a commercial growth driver, not just a cost centre.
It’s for marketers who refuse to be sidelined, equipping them with the influence, skills, and confidence to drive real business impact and secure their seat at the executive table.
Influential Marketing Leader
Where ambitious marketers become strategic and influential leaders.
The Accelerator programme equips marketing professionals with the skills, confidence, and commercial acumen to move beyond execution, influence key stakeholders, and drive measurable business impact.
Be Brilliant Consultancy
We fix broken marketing, build high-performing teams, and transform marketing into a true business driver.
Whether aligning strategy, upskilling teams, or facilitating executive-level marketing discussions, we help you turn marketing from a cost centre into a powerful engine for growth.
Book Me As A Guest Speaker
I bring bold, unfiltered insights to keynotes, panels, podcasts, and fireside chats, helping businesses rethink marketing’s role in commercial success.
Whether it's a deep dive into the decline of the CMO, or how marketers need to plan for the future, I challenge outdated thinking and provide actionable takeaways.
Having spoken at global conferences, executive retreats, and industry events, and been a guest on multiple podcasts, I deliver engaging, insightful discussions that cut through the noise and drive real conversations about the future of marketing.
CMO Suppers
The CMO Suppers are private dinners for marketing leaders who want candid, high-level conversations about the realities of modern marketing.
In a room of peers, we discuss the toughest challenges and the shifting C-suite landscape. No fluff, no slides - just real talk over great food.
These exclusive gatherings are designed to foster trust, insight, and connection among top marketing minds.
Whether you're a CMO, VP of Marketing, or an aspiring executive, the CMO Suppers give you a seat at the table with those who truly understand the stakes.
Reserve your seat and join the conversation.
Join The Marketing Revolution
Marketing is at a crossroads.
The role of the CMO is under attack, marketing teams are being pushed into short-term tactical execution, and businesses are failing to see marketing as a true commercial driver.
We are here to change that.
The Marketing Revolution is a movement to reclaim marketing’s strategic power, equip leaders with influence, and ensure marketing drives real, measurable business impact.
Brilliant Teams - The Art and Science of Leading Exceptional Teams
This is the ultimate playbook for building high-performing, resilient marketing teams that drive real business impact.
Rooted in behavioural science and leadership psychology, it breaks down the key dynamics that make teams thrive; trust, accountability, strategic focus, and executional excellence.
Whether you're leading a team or looking to transform a dysfunctional one, this book gives you the frameworks, tools, and insights to make it happen.
Packed with real-world examples, practical exercises, and proven leadership strategies, Brilliant Teams helps marketing leaders create cultures of performance, alignment, and strategic influence.
If you want to build a team that delivers results without burnout, this is your essential guide.
Some of my clients
Testimonials
-
![Black and white portrait of a man with short hair and a beard, wearing a collared shirt, standing against a textured background.]()
“Having worked with Emma over multiple projects and in very different settings I can honestly say she is a one of the most innovative strategists I’ve even met. Constantly looking for new and better ways to delight the client and customer through her excellent communication and problem-solving abilities. She brings a joyous energy and commitment to everything she touches, and I am always left a little bit better after being around her. An all round great human being. ”
Mark Pringle
Chief Solutions Officer -
![Smiling woman indoors with blurred background]()
“Emma has key strengths in Strategic Thinking and Marketing. She has a visceral passion for developing a deeper understanding of the market, customers and patients and translating this into meaningful strategy. Emma has a real flair for bringing principles to life to in an original and engaging way. She also has a very healthy sense of pragmatism and humour! Emma is an absolute pleasure to work with, highly insightful and credible.”
Alison Wheeler
Head of Global Marketing Excellence -
![Person sitting casually in a cafe]()
“Energetic, enthusiastic and inspiring - my first impression of Emma that will certainly last. Creating strong teams, fulfilled in their roles and always collaborative, Emma brought together a rich mix of skills and personalities to deliver her ambitious strategy and deliver results for our business. Her passion is understanding how people tick and working with them to create the best culture and environment to help them thrive.”
Andrew Thomas
Senior Manager, Marketing -
![Close-up of a person with glasses and long hair, smiling.]()
“I cant recommend Emma highly enough - she is incredibly knowledgeable and has a passion for business that is infectious so you cant help but be inspired and successful in your own business with her support. Her uniqueness is her ability to combine marketing strategy with mindset to give strategies that are laser focused. She also has the most positive future facing attitude .. leading me to use the words ' What would Emma do?' when faced with a decision that requires the big girl pants !”
Jayne Hume
Relationship Manager -
![Person wearing a gray turtleneck sweater, sitting against a white background.]()
“Emma is a really talented and insightful marketeer and business woman. Her many years of marketing experience are backed up with huge passion for what she does, energy and commitment. Emma is great to work with, nothing is ever too much trouble and her drive to achieve the highest standard of work will always make her a very valuable asset to her clients.”
Lisa Robinson
Founder and Director
Join The Marketing Case Files
Weekly Insights for Smarter Marketing
Every week, I explore the real issues facing marketing today. From the biggest mistakes businesses make, to the strategies that actually drive commercial impact. The Marketing Case Files is where I share brutally honest insights, best practices, and thought-provoking ideas to help marketing leaders cut through the noise and elevate their influence.
If you’re tired of generic advice and want real-world marketing wisdom that challenges the status quo, sign up now and get The Marketing Case Files straight to your inbox.
